Mentioned on Master Horologer
http://www.masterhorologer.com/2016/03/vario-straps-colourful-and-vibrant.html
"In place of traditional leather straps and bracelets, lots of watch lovers chose straps thanks to its flexibility and reliability. However presently there are fewer options if you wish you desire a vibrant and colourful straps to suit any occasion." -Master Horologer
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http://acuratedstyle.com/product-review/review-vario-watch-strap/ "This strap has a lot of personality. Pictures don’t do it justice. If worn correctly it adds a nice little touch to an outfit. As...
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http://www.nookmag.com/crowdfunding-campaign-wear-your-personality/ "Straps are flexible and practical, but they certainly lack a healthy dose of personality. Thus, when graphic designer Ivan Chua...
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